Smart Edge Baskets
Euro Pool System (EPS) is European market leader in the field of reusable trays for fresh and packed food. Almost every supermarket uses these folding trays from EPS at the fruit and vegetables department, because they have so many advantages. Such as:
Although the EPS-crates are very convenient, the appearance could be improved. This is why EPS got in contact with Baskin, in order to think along for a solution which would maintain the efficiency and at the same time get a better appearance. The wishes from EPS where the following:
In February 2017 Baskin and EPS started a project-group. After many months of brainstorm sessions, product development and many prototypes we succeeded to find the perfect solution: Smart Edge Baskets. It are baskets without a bottom that supermarket employees can slide over the EPS-crate as a kind of sleeve. In this way it looks like an attractive basket full of fresh products and in the meantime keep all the obvious advantages from the EPS-crate system.
As we speak there a two different designs: a stylish Smart Edge Basket from distinguished black artificial material that is compatible with all hygienic standards. And a light coloured Kubu Rattan that is gives a powerful ecological appearance.
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